GLOBALIZATION AND INTERCULTURAL MIXING
DOI:
https://doi.org/10.47390/SPR1342V5SI1Y2025N24Keywords:
globalization, intercultural dialogue, mass culture, consumer culture, values, Internet and digital information exchange, social development, economic impact, cultural integration, research methodology, practical recommendations.Abstract
This article examines the essence of intercultural communication in the context of globalization and its impact on social, economic, and cultural spheres. The study explores the relationship between globalization and intercultural contacts, their contribution to societal development, as well as potential challenges and ways to address them. Furthermore, it provides an overview of scientific and theoretical perspectives on this matter, along with practical recommendations.
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