DESTINATSIYA IMIDJINI SHAKLLANTIRISHDA TURISTLARNING SODIQLIGI VA QONIQISHINING AHAMIYATI
DOI:
https://doi.org/10.47390/SP1342V3I12.1Y2023N41Kalit so'zlar:
Destinatsiya imidji, turist sodiqligi, turistlar qoniqishi, kognitiv imidj, affektiv imidj, umumiy imidjAnnotatsiya
Ikki tushunchaning ko'p o'lchovli tabiati tufayli hozirgi adabiyotlar destinatsiya imidji va turistik sodiqlik o'rtasidagi bog'liqlik bo'yicha tadqiqotlar yetarli emas. Ushbu tadqiqot meta-tahlil orqali munosabatlar haqida ba'zi ma'lumot beruvchi xulosalar chiqarishga yordam beradi. Topilmalar shuni ko'rsatadiki, destinatsiya imidjining turistik sodiqlikka ta'siri turli darajada sezilarli. Xususan, umumiy imidj turistlarning sodiqligiga eng katta ta'sir ko'rsatadi, keyin esa affektiv imidj va kognitiv imidj. Kognitiv affektiv qo'shma imidj turistlarning sodiqligiga barqaror ta'sir ko'rsata olmaydi. Destinatsiya imidji eng ko'p umumiy sodiqlikka, keyin esa munosabat va xulq-atvorga ta'sir qiladi.Topilmalar ularning maqsadli marketing va menejment uchun nazariy va amaliy ahamiyati nuqtai nazaridan muhokama qilinadi.
Foydalanilgan adabiyotlar
Baloglu, S., & McCleary, K. W. (1999). A model of destination image formation. Annals of Tourism Research, 26(4), 868-897.
Bigné, J. E., Sánchez, M. I., & Sánchez, J. (2001). Tourism image, evaluation variables and after purchase behavior: inter-relationship. Tourism Management, 22(6), 607-616.
Bosque, I. R., & Martín, H. S. (2008). Tourist satisfaction: a cognitive-affective model. Annals of Tourism Research, 35(2), 551-573.
Crompton, J. L. (1979). An assessment of the image of Mexico as a vacation destination and the influence of geographical location upon that image. Journal of Travel Research, 17(4), 18-23
Chen, C. F., & Chen, F. S. (2010). Experience quality, perceived value, satisfaction and behavioral intentions for heritage tourists. Tourism Management, 31(1), 29-35.
Chi, C. G. Q., & Qu, H. L. (2008). Examining the structural relationships of destination image, tourist satisfaction and destination loyalty: an integrated approach. Tourism Management, 29(4), 624-636
Crouch, G. I. (1995). A meta-analysis of tourism demand. Annals of Tourism Research, 22(1), 103-118
Chen, C. F., & Phou, S. (2013). A closer look at destination: Image, personality, relationship and loyalty. Tourism Management, 36, 269-278.
Echtner, C. M., & Ritchie, J. R. B. (1991). The meaning and measurement of the destination image. Journal of Tourism Studies, 2(2), 2-12.
Gallarza, M. G., Saura, I. G., & García, H. C. (2002). Destination image: towards a conceptual framework. Annals of Tourism Research, 29(1), 56-78.
Huang, S., & Hsu, C. (2009). Effects of travel motivation, past experience, perceived constraint, and attitude on revisit intention. Journal of Travel Research, 48(1), 1-16
Hung, K., & Petrick, J. F. (2011). The role of self- and functional congruity in cruising intentions. Journal of Travel Research, 50(1), 100-112.
Hunter, J. E., & Schmidt, F. L. (2004). Methods of meta-analysis: Correcting error and bias in research findings (2nd ed.).
Iwaskaki, Y., & Havitz, M. E. (1998). A path analytic model of the relationships between involvement, psychological commitment, and loyalty. Journal of leisure research, 30(2), 256-280
Kim, H., & Richardson, S. L. (2003). Motion picture impacts on destination images. Annals of Tourism Research, 30(1), 216-237.
Litvin, S. W., & Goh, H. K. (2002). Self-image congruity: a valid tourism theory? Tourism Management, 23(1), 81-83.
Lipsey, M. W., & Wilson, D. B. (2001). Practical meta-analysis. London: Sage
Lehto, X. Y., O’Leary, J. T., & Morrison, A. M. (2004). The effect of prior experience on vacation behavior. Annals of Tourism Research, 31(4), 801-818
Martin, H. S., & Bosque, I. A. (2008). Exploring the cognitive affective nature of destination image and the role of psychological factors in its formation. Tourism Management, 29(2), 263-277.
Murphy, P., Pritchard, M. P., & Smith, B. (2000). The destination product and its impact on traveller perceptions. Tourism Management, 21(1), 43-52.
Oppermann, M. (2000). Tourism destination loyalty. Journal of Travel Research, 39(1), 78-84.
Pike, S. (2002). Destination image analysis review of 142 papers from 1973 to 2000. Tourism Management, 23(5), 541-549.
Qu, H. L., Kim, L. H., & Im, H. H. (2011). A model of destination branding: integrating the concepts of the branding and destination image. Tourism Management, 32(3), 465-476.
Reichheld, F. F. (1993). Loyalty-based management. Harvard Business Review, March/ April, 64-73.
Reichheld, F. F. (1996). The loyalty effect. Boston, MA: Harvard Business School Press
Sirgy, M. J., & Su, C. (2000). Destination image, self-congruity, and travel behavior: toward an integrative model. Journal of Travel Research, 38(4), 340-352.
Willig, A. C. (1985). A meta-analysis of selected studies on the effectiveness of bilingual education. Review of Educational Research, 55(3), 269-318.
Yoon, Y., & Uysal, M. S. (2005). An examination of the effects of motivation and satisfaction on destination loyalty: a structural model. Tourism Management, 26(1), 45-56
Yuklashlar
Nashr etilgan
Havola
Son
Bo'lim
